WhatsApp API pricing in Egypt, October 2026
WhatsApp message prices in Egypt as of October 1st, 2026: $0.0644 per marketing template, $0.0036 per utility template or service reply, and $0.0036 per authentication code. The first 1,000 service replies per number per month are free.
Egypt is one of the cheapest markets on Meta's rate card for service and utility, ranked 7 out of 47. But replies are now billed after the free allowance, and a marketing template costs about 18 times as much as a service reply.
WhatsApp message rates in Egypt
| Message type | Rate |
|---|---|
| Marketing | $0.0644 |
| Utility | $0.0036 |
| Service | $0.0036 |
| Authentication | $0.0036 |
| Auth-international | $0.0650 |
What changed in Egypt on October 1st, 2026
- Service replies are billed after the first 1,000 per number per month.
- Utility templates inside the 24-hour window are now billed, and they don't count toward the free allowance.
- No Egyptian rate changed in October. The last changes were a lower marketing rate on January 1, 2026, and lower utility and authentication rates on October 1, 2025.
- One dollar pays for about 277 service replies past the free allowance.
What do 1,000 WhatsApp messages cost in Egypt?
A thousand messages of each category at Meta's rates. Service replies only cost money after the free allowance.
| Message type | Cost of 1,000 messages |
|---|---|
| Marketing | $64.40 |
| Utility | $3.60 |
| Service · after the free tier | $3.60 |
| Authentication | $3.60 |
Examples at Egypt's rates
Monthly bills worked out from Meta's official rate card, for different kinds of businesses.
A clinic in Egypt
One number, 3,000 replies, 900 appointment reminders.
- Service replies
- 3,000
- Free
- 1,000
- Billed replies
- 2,000 × $0.0036 = $7.20
- Utility templates
- $3.24
New since October 1st: $7.20
An online store in Egypt
One number, 15,000 replies, 3,000 in-window order confirmations, 8,000 marketing templates.
- Service replies
- 15,000
- Free
- 1,000
- Billed replies
- 14,000 × $0.0036 = $50.40
- Utility templates
- $10.80
- Marketing templates
- 8,000 × $0.0644 = $515.20
New since October 1st: $61.20
A customer support center in Egypt
Five numbers, 200,000 replies, 40,000 notifications outside the window.
- Service replies
- 200,000
- Free
- 5,000
- Billed replies
- 195,000 × $0.0036 = $702.00
- Utility templates
- $144.00
New since October 1st: $702.00
Utility volume discounts in Egypt
Utility templates get cheaper as monthly volume grows. Meta counts per business portfolio and per market. Service and marketing messages get no volume discounts.
| From message | To message | Rate | Discount |
|---|---|---|---|
| 1 | 100,000 | $0.0036 | List rate |
| 100,001 | 1,000,000 | $0.0034 | -6% |
| 1,000,001 | 4,500,000 | $0.0032 | -11% |
| 4,500,001 | 40,000,000 | $0.0031 | -14% |
| 40,000,001 | 80,000,000 | $0.0029 | -19% |
| 80,000,001 | and above | $0.0027 | -25% |
Egypt compared with the region
The same message in the five markets businesses ask us about most.
| Country | Marketing | Service & utility |
|---|---|---|
| Saudi Arabia | $0.0576 | $0.0107 |
| Jordan | $0.0392 | $0.0091 |
| the UAE | $0.0576 | $0.0157 |
| Kuwait | $0.0792 | $0.0440 |
| Egypt | $0.0644 | $0.0036 |
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uniPLUS is made by Unirsal, an official Meta Business Partner. You reply to the customer once on WhatsApp with a button. They continue the conversation in your own branded chat, with no app and no sign-up, and the rest of the messages carry no Meta fees.
A single reply is cheap in Egypt, but support centers send hundreds of thousands a month. That's where moving the rest of the conversation to your own chat really pays off.
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WhatsApp pricing in Egypt: FAQ
How much is a WhatsApp message in Egypt?
Did WhatsApp prices change in Egypt in October 2026?
How many WhatsApp messages does one dollar buy in Egypt?
Is the WhatsApp API free in Egypt?
Figures from Meta's official rate card, effective October 1st, 2026.